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Irish production company Rubber Duck has announced a merger with production company Rocket Science to establish Rubber Duck as an exclusive brand. The union combines Rubberduck’s agile, modern approach with the solid processes, experience and tradition of the Rocket Science team, which boasts over 35 years of experience in the Irish commercial manufacturing industry.
The merger will provide clients with creative, flexible and agile production services while leveraging Rocket Science’s extensive industry experience. An award-winning director from Rocket Science’s roster joins the Rubber Duck family, building a vibrant Irish base with the support and trust of experienced professionals. The production studio will be helmed by the dynamic combination of producers Eoghan Ryan, Helen Barry Duke and Jenny Barry Duke, and fresh and talented creators Ben Colwell and Conor Ryan.
Producing some of Ireland’s largest and most widely recognized commercials, Rocket Science has a deep understanding of the production process and its markets, and has been the go-to production partner for brands and agencies for many years. I am.
After its launch in December 2019, Rubber Duck’s latest production model quickly became popular, going beyond its original intention of producing only online content to include everything from corporate communications and online campaigns to leading Irish brands such as AIB. We delivered a wide range of productions, including television commercials. , JustEat, Transport for Ireland and the Irish Defense Force.
As a result of this growth, Rubberduck rapidly expanded its operations and staff, brought on board storyboard artists, producers, and editors, strengthened its in-house facilities, and established in-house post-production facilities and studio space. .
With many successful collaborations under their belt, RubberDuck and Rocket Science are already working together on projects for major brands and agencies. Standout work includes the unified team working with advertising agency ACNE and director Declan Lowney (Ted and Father Ted Russo) to create Liberty Insurance’s TV campaign.
ACNE executive creative director Dylan Cotter said the newly formed Rubber Duck is “the best part of a major production company and a nimble content studio.”
Rocket Science owner Eoghan Ryan comments on the merger. “Over the past 20 years, the advent of digital technology has completely changed production. We no longer shoot everything on film or aerially from helicopters. Similarly, audiences around the world have Things have changed with us. You no longer have to wait a week to watch a Dallas show.
Nevertheless, the core fundamentals remain the same. Production work is production work. You can have all the ideas in the world, but if you don’t know how to make them a reality, they won’t help you much. The Rocket Science team brings this experience to you. In contrast, Rubber Duck’s junior partners are both in their 20s. They’re an infuriatingly talented new-age hybrid of marketing gurus, directors, and computer geniuses. They bring a much-needed youthful creativity to Rubber Duck products. There is a two-way flow of learning between these young leaders and older lemons, and this combination sets our work apart. This move will enable us to deliver the same great creative we always have, more efficiently than ever before. ”
Commenting on this exciting union, Rubber Duck co-founder Ben Colwell said: Their team’s extensive production experience is invaluable and we synergize extremely well, it’s like a secret weapon. We’re excited to officially announce this and can’t wait to see what creative work we can achieve by combining the directorial talent and experience that Rocket Science brings with Rubberduck’s more modern and agile production approach. I am. ”
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