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The new iPhone 16 won’t arrive until September, but we already know a lot about it. More than new chips, slimmer bezels, and better cameras, the most anticipated feature of each year’s iPhone is the new colors Apple offers. Here’s what we know so far about what’s coming this year.
iPhone 15: Will there be new mid-cycle colors?
For the past few years, Apple has introduced new colors midway through the iPhone cycle to drum up some sales and interest before the next model arrives in the fall. Here’s a modern example of this:
- March 2023: Yellow (iPhone 14/14 Plus)
- March 2022: Green (iPhone 13/13 mini); Alpine Green (iPhone 13 Pro/13 Pro Max)
- April 2021: Purple (iPhone 12/12 mini)
- April 2018: (Product) Red (iPhone 8/8 Plus)
- March 2017: (Product) Red (iPhone 7/7 Plus)
There are no rumors of new iPhone 15 colors coming this year, but last year’s yellow color was a surprise release. Therefore, Apple may release new colors in April or May, along with the rumored iPad Air and iPad Pro.

It’s been years since Apple offered an iPhone in PRODUCT(RED) colors.
foundry
iPhone 16 and 16 Plus: What new colors are coming?
According to a leak on Weibo, the iPhone 16 will expand the color options of the iPhone 15, with a total of seven colors: blue, pink, yellow, green, black, white, and purple.
Apple currently offers the iPhone 15 and 15 Plus in five colors: blue, pink, yellow, green, and black. However, these are the palest iPhone colors Apple has ever offered, and can look almost white in some lighting. Notably, the iPhone 15 marks the first year that Apple hasn’t offered a (PRODUCT) RED iPhone since this finish debuted with the iPhone 7 in 2017.
Apple continues to sell iPhone 14 in blue, purple, yellow, midnight, starlight, and red, and iPhone 13 in blue, pink, midnight, starlight, green, and red. Finally, iPhone SE will be available in Midnight, Starlight, and Red.

Apple has adopted a metallic palette for the iPhone 15 Pro model.
Anilon Koopman / Foundry
iPhone 16 Pro and 16 Pro Max: What new colors are coming?
According to a rumor from Majin Bu of The colors are reportedly reminiscent of the classic gold and space gray options last seen on the iPhone 11 Pro.
Similar to the iPhone 15, the color palette for Apple’s iPhone 15 Pro and Pro Max this year was a bit more muted. Inspired by Apple’s first use of titanium in a mobile phone, it created four metal-themed colors of titanium: natural, blue, white, and black.
Apple is no longer selling the older Pro models, so these are the only colors available this year. Previously, Apple offered the iPhone 14 Pro in Space Black, Silver, Gold, and Deep Purple.
Get all the latest news and rumors with our iPhone 16 roundup.
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