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New iPhone comparison page
If you’re still using a model from the iPhone 11 or iPhone 12 series, Apple wants you to know why you should upgrade to one of its iPhone 15 models with a new comparison tool.
Customers can compare Macs, iPads, iPhones, and other Apple products at any time using an easy spec comparison tool built into Apple’s website. A new web page has been launched specifically for potential upgraders that provides a more streamlined comparison experience.
We first discovered the new “Why Upgrade” website. 9to5 mac. We provide a simple tool to compare iPhone 11 or iPhone 12 generation models with current iPhone 15 models.
This is a more curated web page, so it focuses on potential upgraders with devices that are 2 or 3 years old. Updated text on the page shows how specifications differ between the selected devices, but the representative images and videos showcasing iPhone 15 features remain largely the same.
Even if you’re moving from an iPhone 12 Pro to an iPhone 15, Apple explains why the new model is an upgrade thanks to things like a dynamic island and 48MP main camera. When these comparison tools include the iPhone 14 generation, things don’t get any simpler.
Apple released the iPhone 15 lineup in September 2023. Even though we’re halfway through the release cycle, that doesn’t mean customers aren’t considering purchasing the iPhone 15 even as the iPhone 16 launch approaches.
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