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This week’s Apple news and headlines, including disappointing iPhone leaks, iPhone 16 specs, Apple’s surprising AI partner, iPad delays, Justice Department antitrust case launched, EU core technology fee questions, next-generation Apple vision, and more Let’s look back. headset.
Apple Loop is here to remind you of some of the many discussions surrounding Apple over the past seven days. Also check out Forbes’ weekly digest of Android news.
Disappointed with iPhone’s future decision
Smartphones are focused on offering larger displays, smaller bezels, and more screen real estate. For many people, that means they need an under-screen selfie camera to maximize pixels. Apple is reportedly considering this, but it looks like the iPhone 16 (and likely iPhone 17 and 18) design will frustratingly remain more evolutionary than innovative.
“At the 2024 Korea Display Conference, a market researcher named Kang Min-soo reportedly said that two predicted innovations, the foldable iPhone and under-panel Face ID, would be delayed longer than expected.In fact “The under-panel technology, originally scheduled to be applied in 2024, will only be applied in 2027, meaning that if Apple continues with the same nomenclature by then, “We’ll probably see it on the iPhone 19 Pro,” he said.
(Forbes).
iPhone 16 pursues the benefits of being thinner
One area of the display that is likely to change when the iPhone 16 family launches later this year is the bezel, specifically the bezel size will be reduced and the aforementioned real estate will increase.
“According to Seoul-based current affairs publication Sisa Journal-E, Apple is aiming to achieve its thinnest bezel ever and is aiming to do so with the entire iPhone 16 series.The specific measurements are Although not disclosed, the publication states that Apple: ” uses “ultra-thin” Border Reduction Structure (BRS) technology.
(Apple Insider).
Apple’s AI announcement coming soon
While Android smartphone makers are making strides in developing on-device AI, Apple has remained quiet about its plans for the iPhone. Part of that will depend on the iOS release announced at his WWDC in June. Therefore, this year’s WWDC will be the first opportunity for Apple to reveal its plans.
“Apple and Google are in active negotiations for Apple to license Google’s Gemini AI engine into iOS 18. As Garman puts it, this is a “blockbuster deal that will shake up the AI industry. ”. Apple also has its own internally generated AI models that are expected to be the basis for iOS 18. “These enhancements will be focused on features that run on your own devices, rather than features delivered via the cloud,” Garman said. “So Apple is looking for partners to do the heavy lifting for generative AI, including the ability to create images and write essays based on simple prompts.”
(via Bloomberg, Forbes).
No iPad yet
It appears that the release of some new iPads scheduled for March will be delayed. While Apple prefers to make major announcements on Tuesdays, Bloomberg’s Mark Garman ruled out a March 26 date and instead emphasized an arrival date in April or later.
“…a variant of iPadOS 17.4” coming to new iPad models won’t be ready until at least the end of this month, and it could take “several weeks” for the software to be installed on early models. I am. Shipment. Garman said that because of its timing, the new iPad launch will likely be “deeper next month,” but the announcement could come a little earlier.
(Powered via MacRumors).
Apple faces antitrust lawsuit in US
The long-anticipated Justice Department antitrust lawsuit against Apple was filed this week (PDF link). The 88-page document alleges that Apple has an illegal monopoly on the iPhone. David McCabe and Rip Mickle cover the filing for The New York Times.
“…the government alleged that Apple violated antitrust laws by making customers dependent on the iPhone and less likely to switch to competing devices. It said blocking other companies from offering applications that compete with Apple products, such as digital wallets, could reduce the value of the iPhone and harm consumers and small businesses that compete with the iPhone.
(New York Times).
In a statement obtained by MacRumors, Apple wrote:[the lawsuit is] Wrong on facts and law. ”
At Apple, we innovate every day to make technology people love, designing products that work together seamlessly, protecting people’s privacy and security, and creating magical experiences for users. This lawsuit threatens who we are and the principles that make Apple products stand out in a fiercely competitive marketplace. If we succeed, it will impede our ability to develop the kind of technology that people have come to expect from Apple at the intersection of hardware, software, and services. It would also set a dangerous precedent that would give governments more power over how people design technology. We believe this lawsuit is wrong on the facts and the law and intend to vigorously defend against it.
(Apple, via MacRumors).
Voices of doubt about Apple’s core technology fees
Apple continues to face criticism for its approach to the European Union’s digital markets law, which allows consumers to install apps of their choice from outside the Apple Store. This week, the EU antitrust chief warned Apple about its use of core technology fees that force developers to pay Apple when installing apps from outside the Apple Store.
“There are things we have a strong interest in, such as whether Apple’s new pricing structure effectively makes it any less attractive to take advantage of DMA benefits. , we will investigate,” she told Reuters in an interview.
(Reuters).
And finally…
The Apple Vision Pro title Pro always hinted that a vanilla version with a significantly cheaper headset would someday be available to consumers. How much discount? More than half:
“Apple aims to bring the cost of the Apple Vision Pro down from $3,500 to $1,500, according to a new report…and how? Apple is apparently back to square one when it comes to one of the headset’s most expensive components. Two 4K micro-OLED displays.
(The Elec (via Tom’s Guide).
Apple Loop brings you seven days worth of highlights every weekend on Forbes. Don’t forget to follow me so you don’t miss any future coverage. You can read last week’s Apple Loop here. You can also read this week’s issue of Android Circuit, Loop’s sister column, on Forbes.
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